IDC’s Recent Worldwide Enterprise Videoconferencing Report

Jun 15, 2012 5:52 am   |   Leave a Comment

Last month, the IDC Worldwide Enterprise Videoconferencing and Telepresence Qview reported that the industry had grown by 14.4 percent in Q1 of 2012. While some companies (like Polycom) reported declines, we’ve been seeing positive trends.

The reason: Business expense and productivity improvements (both bottom line contributors) are motivating businesses to look at new technologies and solutions to enable and improve collaboration, even as employees and partners work remotely.  That is why videoconferencing is a natural solution since it helps to reduce travel and expense related costs, while making employees more productive (when in and out of the office).

The historical challenge with videoconferencing has been the expense of purchasing and supporting these products (such as conference room and telepresence solutions). With the emergence of reliable, economical, scalable and secure unified communications and personal videoconferencing solutions (such as commercial grade desktop videoconferencing), the videoconferencing industry now must provide solutions that quickly meet these business objectives while demonstrating a compelling ROI.

From Avistar’s perspective, we’re seeing cross-industry growth.  Technology partners and Fortune 2000 clients trend to focus on the larger unified communications platforms while small- and medium-sized businesses are adopting both on-premises and hosted videoconferencing solutions.

As IDC outlines in their report, the trends for our industry look promising, and the reasons for selecting and purchasing commercial grade personal videoconferencing solutions are clear and compelling, especially from a business perspective.

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The Size of Videoconferencing & BYOD

Jun 01, 2012 4:11 am   |   Leave a Comment

It took two generations to pack the capabilities of a room-size computer into the form factor of a PC. It took about 15 years to whittle down a briefcase-sized phone into a pocket-sized smartphone (that has computing power beyond those initial room-size computers).

Still in just about five years, videoconferencing went from expensive room-size systems to smartphones.  It’s been an amazingly fast transition, even by tech standards.

According to Shyam Krishnan, Industry Analyst at Frost & Sullivan, “Faster, smarter, and more capable smart phones and the emergence of collaboration-ready enterprise tablets is fueling the interest in mobile videoconferencing.”

In today’s BYOD mindset, the 1 billion mobile workers demand the mobility and flexibility of consumer technologies into the enterprise world, expecting to use tools that make them more productive and connected – a trend that has change the face of enterprise communications much faster than estimates from 12 months ago had anticipated.

One key difference between the decreasing footprint of technology is that, as Krishnan has pointed out, “the size of the portable device will impact how effectively it can be used for videoconferencing… especially for multiparty sessions, because of the limitations of screen real estate combined with the vibration from being hand held.”

Of course, with their larger screen size, tablets provide a solution for multiparty calls on mobile devices. But bandwidth requirements remain a critical issue – as does the growing monthly carrier fees for bandwidth-intensive apps like videoconferencing.

Another problem can be the optimization of videoconferencing depending on the angle of the phone. When users switch from landscape to portrait and back again, the change needs to be seamless no matter if one person uses an iPhone, another uses a Blackberry and a third an Android model.

Here at Avistar, our all-software MCU approach is designed to address issues such as available device real estate to support a multiparty video conference, non compatible media types and codecs, screen orientation and other factors that complicate the goal of providing seamless videoconferencing on a mobile device.

Meanwhile, our bandwidth management solution ensures networks use bandwidth more efficiently.  Importantly, with our technology, employees can continue to place videoconference calls while IT departments can be sure that critical applications on the network are stable and won’t crash.

Last year, Krishnan commented that it would be interesting to find out whether BYOD-enabled employees would swap out “a life-like and immersive communications experience” for “readily available, acceptable high quality images and anytime access.” In 2012, especially as we enter summer months when employees may be on vacation but still need to be in touch with the office, customers and partners, we think the answer is a clear yes.

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Introducing Avistar C3 Conference™ for Microsoft Lync

May 09, 2012 7:39 am   |   Leave a Comment

This week, we are exhibiting at Citrix Synergy, where we  introduced the industry’s first fully virtualized multiparty videoconferencing solution designed for Microsoft Lync. The picture above was taken on the show floor with endpoints participating from Avistar, Citrix, HP & Wyse.

The Avistar C3 Conference for Microsoft Lync solution extends the multiparty videoconferencing experience and interoperability capabilities of Microsoft Lync while supporting virtualized deployments. It is designed to expand the capabilities of the Microsoft Lync UC platform, while enabling clients and partners to enhance their UC features within a virtualized server environment, such as Citrix XenServer. As the solution is based entirely on an all-software design, it can be deployed using standards based hardware, on premises or within a cloud environment. Additionally, the Avistar C3 Conference for Microsoft Lync solution supports both room-based H.264 and Microsoft Lync-based RT media streams. This is important as the Avistar solution enables clients and partners to design a scalable and economical interoperability strategy between their conference room video solutions and their Microsoft Lync endpoints.

If you are at Citrix Synergy this week, I invite you to stop by our booth (#607) to see this breakthrough in videoconferencing for the Microsoft Lync platform.

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Picking up Frost & Sullivan’s Award for Global New Product Innovation Award

Apr 30, 2012 6:08 am   |   Leave a Comment

Avistar’s mission has been to make it possible for businesses everywhere to deploy videoconferencing as an everyday business tool that can be used whenever and wherever employees choose.

Bob said the company had to reinvent itself – these days, the trendy word to refer to that is “pivot” by making its technology more componentized. Avistar sells its technology to companies that need to improve their room, unified communications, virtual desktop and cloud solutions. Avistar has gone from focusing on “the desktop” to focusing on the user experience and what it takes to make ubiquitous, scalable, reliable and economical personal videoconferencing a reality.

Avistar was recognized for its Avistar C3 Integrator™ solution, designed to deliver a scalable desktop videoconferencing experience within virtual desktop infrastructures (VDI). Avistar’s approach to detecting the VDI deployment, automatically extending its media processing capabilities to the endpoint, while its videoconferencing application runs within the virtual desktop – that last point was cited by Frost & Sullivan as an important innovation in the desktop videoconferencing industry.

Frost & Sullivan has also recognized the Avistar C3 Conference™ solution for its ability to provide on-demand multiparty conferencing capabilities within virtualized and cloud solutions

For more information on the award, please see:

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About Avistar Communications

Avistar is an innovation leader in the unified visual communications industry, with more than 15 years of experience providing proven business-class desktop videoconferencing technology. Avistar’s solutions are used across a broad spectrum of industries with deployments ranging in size from 30-35,000 users. Avistar’s technology also helps to power solutions from Citrix, IBM, LifeSize, Logitech and many other leading unified communications vendors, while delivering end-user videoconferencing solutions to some of the world’s largest corporations, in more than 40 countries. For more information, please visit

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